This week on podcasts · Oct 12 – Oct 19

Who's advertising on podcasts

Every ad read and brand mention across 179 top shows, updated daily. See who's buying, who's new, and which brands hosts talk about without being paid.

Episodes analyzed

1,205

179 podcasts

Ad reads

1,213

Sponsors

586

Organic mentions

8,663

#	Company	Podcasts	Ad reads
1	HelixHLX	9	16
2	Quint	9	15
3	DraftKingsDKNG	7	20
4	ShopifySHOP	7	11
5	Cozy Earth	7	9
6	PrizePicks	6	10
7	UpworkUPWK	6	7
8	NetSuiteN	6	7
9	OpenAI	5	14
10	ZipRecruiterZIP	5	9
11	WayfairW	5	9
12	AG1	5	6
13	BetterHelpBTHL	4	11
14	Ethos	4	8
15	Framer	4	4
16	Morgan and Morgan	3	13
17	AppleAAPL	3	9
18	Ramp	3	8
19	LinkedInMSFT	3	7
20	Bombas	3	6

#	Company	Episodes	Podcasts	Sentiment
1	OpenAI	219	66	Mixed
2	Anthropicnull	197	56	Mixed
3	GoogleGOOGL	190	65	Mixed
4	MetaMETA	171	59	Mixed
5	AmazonAMZN	141	57	Mixed
6	AppleAAPL	139	58	Mixed
7	NvidiaNVDA	135	42	Positive
8	SpaceXSPCX	124	34	Mixed
9	MicrosoftMSFT	119	43	Mixed
10	TeslaTSLA	93	40	Mixed
11	NetflixNFLX	84	46	Mixed
12	CoreWeaveCRWV	68	15	Negative
13	YouTubeGOOGL	57	43	Positive
14	TikToknull	46	31	Negative
15	Bank of AmericaBAC	46	14	Negative
16	JP MorganJPM	44	11	Mixed
17	InstagramMETA	43	32	Mixed
18	Starlink	39	18	Mixed
19	DisneyDIS	38	22	Mixed
20	OracleORCL	36	14	Negative

Companies whose first ad read on a tracked show aired this week.

#	Company	First read	Podcasts	Ad reads
1	Ladder	Oct 12	2	2
2	ClavioKVYO	Oct 16	2	2
3	Good Mythical Morning	Oct 13	2	2
4	Easycater	Oct 14	2	2
5	Arc Raiders	Oct 12	1	6
6	Miller	Oct 12	1	4
7	Reef	Oct 13	1	3
8	NikeNKE	Oct 14	1	2
9	ShopBop	Oct 14	1	2
10	Stackadapt	Oct 16	1	2
11	HSBCHSBC	Oct 16	1	2
12	Humble Bundle	Oct 16	1	2
13	The Patch Method	Oct 13	1	2
14	Outshift	Oct 14	1	2
15	Paperlike	Oct 16	1	2
16	GameTime	Oct 12	1	2
17	Meet Kevin Life Insurance	Oct 14	1	2
18	NissanNSANY	Oct 14	1	2
19	Panini	Oct 13	1	2
20	Fitnexa	Oct 12	1	2

Brands hosts praised this week that haven't run an ad on a tracked show in 90 days.

#	Company	Podcasts	Positive mentions
1	SpaceXSPCX	7	8
2	Starlink	6	8
3	InstagramMETA	5	5
4	HBOWBD	4	5
5	Square Enix9684	3	5
6	Elden Ring	3	5
7	Bethesda	3	4
8	Bloom EnergyBE	3	3
9	XboxMSFT	3	3
10	SegaTYO:6460	3	3
11	World of WarcraftATVI	2	4
12	CD Projekt RedCDR	2	4
13	Grockbot	2	3
14	Yu-Gi-Oh!	2	3
15	Instinct	2	3
16	Grand Theft Autonull	2	3
17	Remedy Entertainment	2	3
18	CostcoCOST	2	3
19	Strategic Coach	2	2
20	Madison Square GardenMSGS	2	2