The Source
The Source on podcasts: where it advertises, what it's offering listeners, and what hosts say about it when they're not being paid.
Sponsorships
No ad reads on tracked podcasts in the last 30 days. Hosts are talking about it anyway — see the earned side.
What hosts are saying
Most mentioned on
In their words
“and say, "Yo, how do I market my artist?" Hm. >> I might not know. But now if a label came to me when the source was about immediately make a great album. Make sure the source is going to give it four mics. That was the initially if you HAD FOUR MICS >> YOU WERE GOLD.”
The speakers discuss The Source's historical influence and prestige in hip-hop, emphasizing how a four-mic rating was a mark of excellence and gold standard for artists.
▶ Hear it“'we all owe a source apology. We all I mean, as far as artists, like right now, if a label was to come to me... if the label came to me when the source was immediately make a great album, make sure the source is going to give it four mics.' 'I am the creator of the source magazine.'”
The hosts and guest reflect on The Source's historical importance and cultural impact on hip-hop, expressing regret that it wasn't appreciated and acknowledging its gatekeeping role in the industry.
▶ Hear it“'It take me back to when I was getting the Source magazine and those ads were in about five of them. Yeah. Y'all just took over the whole marketing department.'”
Master P recalls the magazine positively in context of No Limit's extensive advertising and marketing dominance.
▶ Hear itThe full picture
A weekly email with where each one advertised and what hosts said about them. Free.